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CLIENT John Brown University
PROJECT Logo Design
SERVICES PROVIDED

  • Logo Design
  • Stationery Package Design (JBU Advance)

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SUMMARY

Our goal in designing the John Brown University logo was to create a simple and contemporary mark that symbolically represents the core values of the university. The three-pointed shield and three dark quadrants represent JBU's threefold mission of educating the Head, Heart, and Hand. The cross in the center represents the university's motto since 1919 of Christ Over All. The lighter blue quadrant depicts the top of the Cathedral - the most iconic building on campus. Finally, the circle in the center of the cross depicts the new Cathedral group plaza in the center of campus.

In addition to the logo, we have had the privilege of working on many other projects for John Brown University. These include: websites for The Advance Program, Graduate Studies, and the Art Department; branding, advertising, and collateral for the Advance Program, and fundraising collateral materials.