RunBentonville

Identity | Advertising | Photography

RunBentonville

In recent years, Bentonville has gained recognition for it’s strong running community.

Working closely with Bentonville Parks & Recreation, we developed the RunBentonville brand as a unifying identity for all run-related events throughout the year. The project included naming alignment, a family of logo designs, and editorial and visual brand standards for the RunBentonville Half Marathon and other running programs and events in the community.

Building on the new identity, we have designed extensive collateral and advertising materials, along with the RunBentonville website.

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RB16 poster 2 RB banners 2 RB race book 3 RB photo 6 RB16 banner 2 RB rack card 1 RB race series 3 RB photo 1 RB rack card 2