RunBentonville

Logo & Identity, Advertising, Photography

RunBentonville

Eat. Sleep. RunBentonville.

In recent years, Bentonville has gained recognition for its strong running community.

Working closely with Bentonville Parks & Recreation, we developed the RunBentonville brand as a unifying identity for all run-related events throughout the year. The project included naming alignment, a family of logo designs, and editorial and visual brand standards for the RunBentonville Half Marathon and other running programs and events in the community.

Building on the new identity, we have designed extensive collateral and advertising materials, along with the RunBentonville website.

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RB banners 2 RB race book 3 RB photo 6 RB rack card 1 RB photo 1 RB rack card 2