We have been working over the past few months on designing a new logo for John Brown University, and we were excited to be on hand today when JBU President Dr. Pollard introduced the new logo to faculty and staff.

Our goal was to create a simple and contemporary mark that symbolically represents the core values of the university. The three-pointed shield and three dark quadrants represent JBU’s threefold mission of educating the Head, Heart, and Hand. The cross in the center represents the university’s motto since 1919 of Christ Over All. The lighter blue quadrant depicts the top of the Cathedral — the most iconic building on campus. Finally, the circle in the center of the cross depicts the new Cathedral group plaza in the center of campus.

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